Gen Z Micro-Generations
Instructor: Armida Ascano
Download the Gen Z Trend Report
Trend Hunter's Micro-Generations Matrix course caps off with a look at the youth generation, answering the question: which Gen Z trends are shaping our world, and how will they shape the future? This elusive generation of digital natives is known by their unmatched understanding of the Internet, expectations surrounding inclusivity and politics, and love of social communities. That said, there is more to learn about Gen Z trends and the motivations shaping them. For this, we split the generation into two, allowing a better understanding of how things like influencer marketing or hashtag activism have impacted, and will continue to impact, this group. Perhaps the most integral of all, this module will help you understand how to better prepare for the future of generational study and consumercentricity.
Workshop Questions:
1. What are you doing to prepare for Z-Tribe entering the workforce?
2. How could you better assist in Z-Alpha reaching their full potential?
